ART Therapy by Alain de Botton
[In this blog, when I use the word — “art”, I encompass fine arts, music, dance and poetry.]
One of the reasons why most artists die poor, is because they are unable to sell the purpose of their art to the buyer.
The questions being — “Why should I buy it?” OR “What will it do for me?” OR “How will it help me?”
Most other professionals — an engineer, an investment banker, a doctor and a lawyer, the products and services they offer are more towards the…